ToJoy Mexico was officially established. This historic event was witnessed by Zou Chuanming, Commercial Counsellor of the Chinese Embassy in Mexico; Dr. Caesar Remis Santos from the Mexican Ministry of Economic and Tourism Affairs; Arnoldo Padilla Ramos from the Foreign Investment Office of the Mexican Ministry of Foreign Affairs; Francisco Cervantes Diaz, President of the Confederation of Industrial Chambers of Mexico (CONCAMIN); Amapora Grijarva, Chairman of the Mexican Chamber of Commerce in China (MEXCHAM); Ge Jun, Global CEO of ToJoy; and Ernesto Zedillo Jr., CEO of ToJoy Mexico; as well as representatives of entrepreneurs from China and Mexico, political and commercial figures, and elites from all walks of life.  

The establishment of ToJoy Mexico represents another successful case for Chinese business models. It is also a testament to ToJoy’s global mission and role in the new global economy.

Facilitating Cooperative Development on Five Continents

Since its launch in 2013, the Belt & Road Initiative (Belt & Road) has effectively linked China’s countryside with trade routes in Asia, the Middle East, Africa, and Europe. In May 2017, Latin America was also identified as a “natural extension of the Maritime Silk Road”. Now, Belt & Road is achieving full coverage across Asia, Europe, Africa, North and South America, and Oceania.

Today, amid a complex and volatile global economic situation, Belt & Road helps to usher in a new era of opportunity and transformation for Latin America. On October 19, the “21st Century Business Herald” published a research report on the effect of Belt & Road on ten countries in Latin America.

The report pointed out that Belt & Road now connects North and South America to Europe, Asia, Africa, and Oceania through both land and sea economic belts.

In other words, under with the Belt & Road Initiative, these six continents can now achieve unprecedented “coordinated development”.

To achieve this historic feat, experts and scholars have pointed out that the further advancement of Belt & Road in Latin America needs more powerful pushing and support. As such, ToJoy’s entry into Mexico could be considered globally as a positive response to Mexico’s national interests and medium and long-term economic trends.

According to Mr. Ge Jun, “ToJoy is here as an ally of Mexican companies and entrepreneurs. We will become a platform for exchange of successful business opportunities between China, Mexico, and Latin America. ToJoy plans to bring new investment resources and unicorn opportunities to Mexican and Latin American markets, and invites Mexican entrepreneurs to take part in these opportunities.”

ToJoy has always been committed to its mission of “accelerating business growth and bringing happiness to partners”. ToJoy enables global entrepreneurs to achieve collaborative development and share the value of growing from the size of ants to that of elephants.

As of 2018, ToJoy has successfully incubated over 130 unicorns and quasi-unicorns in many new economic fields such as artificial intelligence, big data, the Internet of Things, Internet Plus, blockchain, new retail, and e-commerce.

Many outstanding enterprises, such as DHC Software, OriginWater, and Zhongshang Huimin: a famous unicorn with a valuation of over 13 billion yuan, have entered ToJoy’s global empowerment platform.